The Lecture Experience: Part I

 
During the past year or so, I have done nearly a hundred talks about my book, "LADIES: A Conjecture of Personalities." It's about the First Ladies - the OLD First Ladies, Martha through Mamie. Since they talk to each other and cross through centuries, it is, of course, an historical fiction. In doing so many lectures, I thought it might be interesting to discuss are some of the things I have learned?. 1. Sadly enough, while my audiences LOVE my talks (and they are never the same), not too many actually BUY the book....
 

Does Your Book Cover Pass the "Ignore" Test?

 
Your book cover is the first impression a potential client has with your book. The book cover design and message will determine if your book will be ignored or bought. Go to your website and have a look at your current cover. Ovi Dogar has put together the ultimate book cover test. Learn if your book cover will pass or be ignored. Color Test: Colorful covers can add to your professional image. Too much color can be detracting. Trash your cover if it has more than 3 colors unless it's a photograph....
 

How to Grab the No.2 Spot on Amazon for Advance Book Sales

 
When my first book was published way back ten years ago, I thought that was it. I reckoned I'd never write another one. But I was wrong. It has enjoyed many reprints, multiple editions, and proceeded over the years to generate another seven disparate titles from the same topic. And now to mark a decade in print the 4th edition of 'Starting Your Own Business' - How To Books ISBN 1845280709 - is set for publication on April 29th 2005. But here's an amazing thing? This yet to be released book is already standing at No....
 

Top 5 Book Selling Tips

 
TIP # 1 Online reviews are paramount in importance when it comes to drawing attention to your book. And the best part is, you're in control of your own destiny! If you haven't yet submitted your own review on sites like Amazon and Barnes & Noble, what are you waiting for? This should be one of the first steps for every published author. Encourage other family members and friends to review the book, too. They're inclined to be more generous than perfect strangers, but don't underestimate the effect of any honest review....
 

Attract More Buyers to Your Book: Use Metaphors

 
Surprise your potential buyers. Give them chocolate frosting! After we entered school we had a lot to learn. We left the sand box, the nap, and the all day playing with our imagination. No wonder we have lost touch with our original, playful, creativity. Now in the information age we expect to read short, concise pieces. Yet, we can, if we play a little, add more of our original ideas to our books if we use metaphor. Metaphor means wedding a word to an image, sound or feeling. Metaphor is a fusing of dissimilar entities into one new image....
 

Self Publishing Success Starts With Marketing

 
Self-publishing is not for the faint of heart. The publication process is lengthy, involves a considerable number of detailed, administrative tasks and can be expensive. This is the easy part; the real challenge involves "S & M" - sales and marketing. For an author to become a successful self-publisher, he or she must make a paradigm shift in consciousness from author to entrepreneur, and view their book in the same way that Madison Avenue gurus view the newest shampoo. An author has to be able to do a dispassionate analysis of the market the book was meant to reach....
 

A First Time Authors Publicity Kit Materials

 
If you're a new author that has been requested to send publicist materials, you may feel left in the dark on what to send. Here's a list of the usual items. 1. Author Bio 2. A photo This is optional, but if you want to get your face out there, this could help. Keep in mind that not every editor will use your photo. 3. Interviews 4. Reviews 5. Promotional Items It may also be requested that you send any promotional items. Examples would be: Posters, pens with your web address, buttons, bookmarks, etc....
 

Top Ten Basics on Internet Article Writing to Promote your Book

 
Whether you have already written articles and published them or not, you may want to check out the difference between writing for online ezines and web sites and writing for print media. While some writing concepts work for both, online writing needs a shorter, more focused approach. Follow these ten steps to write an article top Web sites and ezines will clamor for with a link back to where your book is sold. 1. Choose a topic that relates to your book. Make sure this article has useful, needed, and original information....
 

Top Ten Ways of Why and How to Write your Books Sales Letter - Part 1

 
Authors/publishers are great at getting their books written. But after the initial one-year honeymoon, sales slow down. To counter this make sure your print or ebook will keep on selling from the first day, the first year, even for life. Count on this being a two to three - year project to become well known. Write a short sales letter for each book. Whether you have a web site or not, you can write a first class, must-buy-now sales letter. Since you are making your book a business write a sales letter for each teleclass and service as well....
 

28 Reasons Why Publishers Will Buy Your Book

 
Editors will buy a book for one or more of the following reasons. By knowing what these reasons are, you can then design a marketing plan with those features in mind. 1. The author's previous books have sold well. 2. They love a book and think it will sell. 3. They think a book will sell. 4. They love it enough to publish, regardless of its commercial potential. 5. It's a book that deserves to be published because of its value to a cause or the country. 6. An editor is passionate enough about it to overcome any doubts the house may have about the book....
 

What Service Do You Need to Make your Book Sell?

 
Whether you are just starting or almost finished with your print or eBook, you wonder, "What step to take next?" Who can help me find the right publisher? Who can partner with me to make my book a solid seller? Check out your choices to be sure you get what you need. Many writers think that all they need is a good editor and their book will be ready for publishing and promoting. Maybe you think you don't have enough time to write it yourself? A ghostwriter can take over and finish the research and get it out....
 

Plays Well With Others to Become an Instant Author

 
You wrote a tips booklet. Maybe more than one. Oh wait, are you one of the people who is still thinking about doing one? Not to worry. Wait 'til you see how easy this gets. Collaboration is far from being a new thing. Book anthologies are done all the time. Cookbooks have been created just this way for years and years, with each person in a particular group contributing their favorite recipe. The hugely successful "Chicken Soup" series is probably one of the best known anthologies of recent times....
 
Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27


  • On main